What is Bespoke in Fashion? Complete Guide

Derived from the verb “bespeak,” – to speak for something – the term “Bespoke” in fashion refers to custom-tailored clothing made according to a client’s body silhouette, choice of materials, and design preferences.

In this article, we’ll explore the origin of Bespoke in fashion and what makes it different when compared to ready-to-wear and made-to-measure.

What is the Origin of Bespoke Fashion?

Bespoke tailoring originates in London’s Savile Row, a street in Mayfair, central London, known for traditional bespoke tailoring for men since the late 18th century.

Back then, Bespoke tailoring was more than a craft of fashion design but an art form, setting the standard for excellence in men’s tailoring that still exists today.

What is the Difference Between Bespoke, Ready-to-Wear, and Made-to-Measure?

Bespoke describes the experience of having a garment custom-tailored according to your needs.

In bespoke tailoring, the tailor provides the fabric, cuts, and stitching options, leaving the customer to make the final choice.

Once the shape, fabric, and stitching method are decided, the craftsman cuts and sews the masterpiece by hand.

Ready-to-wear in fashion is a term used to describe en-masse-produced garments according to international standardized sizes.

Made-to-measure in fashion describes the middle ground between bespoke and ready-to-wear.

In the case of Made-to-Measure, garments are created in standard sizes and later adjusted to fit an individual’s measurements.

Applications of Bespoke in Fashion

High Fashion

The “Bespoke” way of making clothing is prevalent in high-fashion and haute couture design.

In these instances, garments are created according to the client’s demands, body shapes, materials, and style choices.

Formalwear

The Bespoke way of making clothing is also used for special events like gala dinners or weddings.

In these cases, bespoke tailoring ensures the wearer looks their absolute best.

Business Attire

Most business executives wear bespoke suits tailored to meet the rigorous demands of corporate life, comfortable for long working hours, and a sharp aesthetic.

Most Influential Bespoke Designers

• Anderson & Sheppard – a pinnacle of men’s suits bespoke tailoring.
• Catherine Walker– an expert in bespoke gowns with clientele that includes British royalty.

Conclusion

In an increasingly automatized fashion industry, Bespoke tailoring is the stalwart of individualism and quality.

A world apart from a world of Ready-to-wear and Made-to-measure clothes, Bespoke tailoring honors artisanal craftsmanship and unique garments personalized to the client’s needs and body.

For those seeking more than clothing but an intimate and customized fashion experience, bespoke tailoring is the ultimate sartorial indulgence.

source https://thevou.com/fashion/bespoke/