25 Goth Clothing Brands to Dress Like The Baddest Witch

Obsessed with the Goth style’s dark, dramatic, and enchanting look, I understand the struggle to find authentic Goth clothing brands covering the look’s many facets.

Moreover, given unique Goth style variations like Trad Goth, Health Goth, or Bubble Goth, finding clothing stores that cater to all substyles is not an easy task,

However, as a hardcore Goth fashion lover, over the years, I have curated my own collection of online clothing stores for my Goth-style needs and will share them with you.

1. VOID CLOTHING

Best for Vampire, Industrial, and Pin-up Goth (Gothability) substyles

Void Clothing, Based in Nottingham, UK, is an online store dedicated to Goth-style clothing, accessories, makeup, witchy incense, tarot cards, and runestones.

The online store also offers unique creations from small alternative brands such as Poizen Industries and Darkside.

2. DISTURBIA

Best for Trad, Hippie, Romantic, and Soft Goth substyles

Disturbia is a Goth clothing brand from the UK with a rebellious heart that creates collections conveying an alternative graphic narrative.

Disturbia is an underground reaction against the conventional, a portmanteau of the words disturb, and suburbia, a subversion to normalcy.

The brand’s love for Alternative styles, infused with a propensity toward existentialist thought and alienation, informs the psyche of its superb products.

3. FOX BLOOD

Best for Romantic, Hippie, Emo Goth, and Nu Goth substyles

FoxBlood is a full-scale modern noir online Goth clothing boutique run from the heart of downtown Los Angeles.

The label was founded in 2017 by former red carpet stylist and stage wear designer Lindsay Hearts.

100% female-owned and operated, Fox Blood features a minimalist, ready-to-wear line of high-quality, inclusively-sized, eco-friendly Goth clothes and accessories.

4. THE PRETTY CULT

Best for Mall, Romantic, and Soft Gloth substyles

The Pretty Cult was launched in 2015 as a creative outlet replicating the clothing of on-stage Goth musicians.

Since then, The Pretty Cult has grown into a company based around its patrons’ individuality, whether misfits, dark hearts, or the magically inclined.

5. PUNK RAVE

Best for Romantic, Lolita, Medieval, and Victorian Goth substyles

Punk Rave is an Asian Gothic clothing brand founded in 2006 specializing in Gothic coats, Gothic Lolita dresses, Victorian mourning shirts, medieval jackets, leather pants, and leather accessories.

I like Punk Rave’s infusion and the blend of Gothic with romantic and classicist styles.

I often combine Punk Rave’s classic Gothic attire with other contemporary cuts I own to create my distinct and modern Goth style.

6. ROGUE + WOLF

Best for Nu Goth and Health Goth substyles

Rogue and Wolf is a Goth clothing brand specializing in occult-influenced apparel, accessories, jewelry, footwear, and witching gear.

The brand’s clothing theme resonates with ‘Witchcore,’ a new aesthetic from TikTok and Tumblr.

I like Rogue and Wolf’s clothing line, Moon Doll, inspired by the darkness of mythology and nature and the intricate Gothic jewelry to add a dark and witchy edge to any outfit.

7. BLACK MAST

Best for Glam Goth, Nu Goth, and Pin-up Goth substyles

Black Mast is a San Francisco-based Gothic clothing brand renowned for unconventional collections of glamourous Gothic motifs.

Driven by the Black Mast’s co-creators, Marie and Brandon, the brand stocks Goth clothing inspired by other subcultures, themes, drag queens, buccaneers, and more.

I like the Black Mast’s original artwork and designs embracing the glamorous side of the Goth subculture.

8. BANNED ALTERNATIVE

Best for Gothability (Pin-up), Glam Goth, and Nu Goth substyles

Banned Alternative is a UK-based clothing brand Founded in 1990 in the fabled Camden Lock stalls of London, specializing in Gothic and alternative apparel with a pin-up charm and rock’n’roll attitude!

Inspired by 1950s fashion, the brand blends retro styles such as Pin-up with classic Goth.

Banned Alternative has a wide range of Gothic-style clothing, footwear, and accessories and offers other alternative styles, such as Grunge.

9. JAWBREAKER CLOTHING

Best for Medival, Soft, Hippie, and Nu-Goth substyles

Jawbreaker, based in East London with our hearts still in old Camden Town, has become a new haunt for alternative fashion worldwide.

Jawbreaker stocks a superb range of Gothic clothing designs for men and ladies – think skulls, tartan, and general mischief ooze.

10. SPIRAL DIRECT

Best for Revethead, Industrial Goth, and Nu Goth substyles

Spiral Direct is a UK-based alternative clothing catering to Metalheads.

Far into the metal end of Goth fashion, Spiral Direct makes delightful ranges of dark Gothic Metal clothing.

The brand offers some of the craziest and darkest prints with wicked detailing, standing out from a mile and turning heads instantly.

11. DR. FAUST

Best for Gothabilly and Nu Goth substyles

Dr. Faust offers some of the most badass Gothabilly and Nu-Goth designs.

Based in Glasgow, Dr. Faust is creating some of the most epic Goth designs on the site, drawing inspiration from Glasgow’s alternative scene.

Described by their fans as creepy but cute, Dr. Faust’s Gothic clothing pieces are designed to compliment your curves and make you stand out from the crowd.

12. BURLESKA

Best for Victorian, Medival, Gothic Lolita, and Steamgoth substyles

Burleska started in 2006 as an alternative clothing fashion brand specializing in Victorian, Elizabetian-inspired corsets.

Nowadays, Burleska is one of the best Goth stores for elegant and classic Goth clothes and accessories with a neo-Victorian and Elizabethian touch.

The brand’s corsets, frilled skirts, lace dresses, and velvet coats are designed in London by qualified tailors.

 

13. QUEEN OF DARKNESS

Best for Romantic, Fetish, Vampire, Corp, and Nu-Goth substyles

Queen of Darkness is one of the best German gothic clothing designers, and it is hard to put them in a stylistic box within the Gothic genre.

Yet, the brand’s Fetishwear and Dark Romanticism are dominant themes, such as the Queen of Darkness collections with an exciting mixture of mesh, sheer fabrics, safety pins, hooks, rings, straps, and vintage skull prints.

The brand also offers Corporate-style Goth clothing for those Batcavers who have adopted a corporate lifestyle as Goths.

14. NEW ROCK

Best for Trad, Mall, and Industrial Goth substyles

New Rock, established in 1980 and based in Spain, is hailed as the best Goth clothing brand for ultimate alternative clothing and footwear.

The brand’s unique offering is described as:

“There are shoe companies, and then there is New Rock.“

I completely agree. New Rock is the gold standard in the Goth shoe market, as once you buy a pair, you’ll have them for life.

15. LONG CLOTHING

Best for Emo Goth and Health Goth substyles

Long Clothing, launched in 2008, defined over a decade of dark, Gothic, and alternative streetwear.

Long Clothing represents a cutting-edge and contemporary culture where futuristic aesthetics, dark fantasy, occult mystery, and hyper-real imagery combine.

With a cult following stretching from London to Tokyo, Gen Z Goths who grew up with the Internet embrace the brand’s Goth and alt-fashion pieces.

 

16. HOT TOPIC

Best for Mall Goth substyle

Hot Topic is synonymous with Mall Goth (aka “Spooky Kids”), a Goth subgroup that was very popular during the 90s and 2000s.

From corsets, crop tops, and collars to platform boots, pleated skirts, and skull cardigans, the brand offers everything you need to create an edgy, Goth look.

Standout offerings from Hot Topic’s Goth collection include the Blackheart low-rise fishnet tights, perfect for enhancing a Goth skirt look, and the zipper Bondage dress, which adds an edge to any going-out ensemble.

17. TOXICO

Best for Ghetto Goth and Health Goth substyles

Toxico is a clothing brand famous for unique wicked pieces in Goth and Hillbilly aesthetics.

Born and bred in the UK, Toxico is a fantastic clothing brand dedicated to Goth, alternative, cutting-edge punk, and ‘psychobilly-inspired’ designs.

The brand includes long and short-sleeve tees, hoodies, cardigans, jackets with edgy slogans, skulls, occult symbols, and twisted pop culture motifs.

18. KILLSTAR

Best for Vampire, Fetish, White, and Nu-Goth substyles

Killstar, the original occult brand, as they call themselves, creates beautiful black and mystical-themed fashion for women and men.

Wednesday Adams would adore Killstar’s Goth clothing collection: velvet tops, robes, white spiked collars, and witchy long-sleeve dresses.

Beyond Goth clothing, Killstar is a dark, edgy lifestyle cult of provocative thinking and unorthodox styles that celebrate individuality and uniqueness.

19. TRIPP NYC

Best for Mall, Cyber, Ghetto (Street) Health, and 90s Goth substyles

Tripp NYC is a staple Goth fashion label from New York City founded in the early 1980s by designer Daang Goodman in the East Village.

Before starting its online store, Tripp NYC was stocked with Trash and Vaudeville, one of the first clothing stores providing Rock n’ Roll to wear since 1975, founded by Daang’s husband, Ray Goodman.

The brand’s pieces are at the core of creating a ‘Darkstreet’ counter-culture that takes on streetwear fashion.

Tripp NYC continuously evolves and leads the way in an original, avant-garde design to pursue the perfect fit in Daang’s signature bondage pants, unique wash techniques, and hand-studding.

Also, the brand’s collections keep up with current fashion trends from TikTok and Instagram, such as the e-girl.

I love Tripp NYC for its signature bondage pants, hand-studded Goth boots, and silver accessories.

20. LIP SERVICE

Best for Fetish Goth substyle

Lip Service, founded in 1985 by Drew Bernstein, a Hollywood skate Punker, is a Gothic-punk clothing brand.

The label offers various alternative clothing styles, including Punk, Rock, Metal, Glam Rock, Grunge, Techno, and Cyber.

However, Lip Service’s main theme is Fetishwear; think latex leggings, mesh tops, fishnet stockings, plaid mini skirts, and leather corsets.

21. CYBERDOG

Best for Cybergoth substyle

Cyberdog, hailing from Camden Town, London, is one of the oldest cyber fashion brands to make alt clothes for Goths, ravers, and everyone in between, including cyberpunk clothing.

If you love neon lights, bright stroboscopic dancing lights, and never-ending parties – like Y2K vibes of the 2000s – you’ll want to own at least one Cyberdog piece in your alternative wardrobes.

Cyberdog has such a unique, unseen style that the moment you put it on, people will know its brand.

22. Mary Wyatt London

Best for Soft, Trad, and Health Goth substyles

Mary Wyatt London is a UK-based, female-led clothing brand that weaves the vibrant worlds of Gothic aesthetics, heavy metal, and tattoo culture.

The brand breathes an edgy Gothic twist into its collections, offering oversized, band-style tees, form-fitting vinyl halterneck tops, and impeccably tailored dresses.

Quality and timeless style form the bedrock of Mary Wyatt London’s offerings, justifying the brand’s premium price tag, and any garment from this brand is a worthy addition to your Gothic wardrobe.

23. Church of Sanctus

Best for Victorian, Romantic, and Nu Goth substyles

Church of Sanctus is a distinguished Goth clothing brand specializing in high-end designs.

The female-led brand is celebrated for remarkable, handcrafted designs produced in limited quantities to ensure individuality and uniqueness.

Away from mass-produced, inferior-quality imitations, the brand has garnered immense popularity, becoming a Goth fashion statement where Goth style meets craftsmanship.

24. DOC MARTENS

Best for Trad Goth and Casual Goth substyles

Founded in the 60s, Doc Martens is an iconic Punk footwear brand and a staple for Trad Goths and 80s Batcavers (Goth OGs).

Doc Martens are versatile; you can wear them for a classic Goth look and a casual dress-up.

The brand offers everything from simple work boots to croc-style leather options: double, triple, and quadruple stacked soles.

Also, for those looking for unique designs, Doc Martens has a wide range of limited edition collections in collaboration with streetwear brands such as A-Cold-Wall and Undercover.

25. DEMONIA

Best for Victorian, Fetish, Cabaret, Trad, and Nu Goth substyles

Founded in 1993 in Southern California, Demonia provides specialty footwear for the Goth subcultures by inventing new styles and reviving old ones.

Think platform black leather combat boots, black lace Mary Janes, and an assortment of Creepers are just a few styles the shop offers.

I love Demonia for its fantastic range of Unisex Gothic boots.

Key Takeaways

The Goth fashion style is one of the most unique and exciting alternatives in a world where mainstream fashion can be limiting and uninspiring.

By embracing Goth fashion, you’re making a statement that values creativity, individuality, and a love for the unconventional.

Not only does the Gothic style offer a refreshing departure from the norm, but it also allows you to express yourself authentically and without reservation.

And with the help of these exquisite 25 Goth clothing brands, building an alternative gothic-style wardrobe has never been easier.

By supporting these Goth clothing brands, you also support a community of like-minded individuals who value acceptance, creativity, and love.

Whether you identify as Goth or enjoy alternative fashion, you’re part of a global movement that celebrates diversity and strives to improve the world.

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source https://thevou.com/fashion/goth-clothing-brands/